2020 trends were shown at the Atlanta Gift Market in July? Which of these four popular
container styles will sell best in your floral business?
Here are some
insider tips about what was showing in the Smithers-Oasis showroom in Atlanta.
If you attended
the July show in Atlanta, you may have noticed lots of buyers carrying fingertip
bouquets of fresh flowers. No, it… read more
mechanic, Donald Yim AIFD, PFCI sees it as intriguing art material. Child’s
play. Having fun with flowers.
“Everyone knows how to use floral foam – put your everyday flowers in to cover the foam. That’s it, right?” asks Donald, the newest member of Smithers-Oasis team of design directors.
if you took the time – not… read more
Pop-ups are a hot topic right now. The buzz is both positive and
Some florists say it’s “a great
way to connect with potential customers … direct traffic to your brick and
mortar flower shop … have off-site selling space for… read more
This was the challenge facing three floral pros at a September wedding south of San Jose in Coyote, California, which normally enjoys a mild Mediterranean climate.
How hot was it? “According to our thermometer it was 115 degrees as the wedding began,” said… read more
What’s so special about celebrating an event on a horse farm?
“The Kentucky horse farms are among the most beautiful venues in the world,” says John Kittinger AIFD, Manager of The Best of Flowers… read more
Wedding cake and desserts tables are quickly becoming the focal area of a reception.
Offer a flourish of fresh flower add-ons to add visual interest and help bump up the budget.
Which table décor colors and styles will tempt your wedding couples? Consider these innovative designs.
2020 Color Trends
2020 color trend… read more
don’t have to be a Brit to love wearing a fascinator.
Are you offering these fashionista faves to your trend-savvy clientele?
Floral Fascinators are small fashionable hats made of
flowers and decorative materials like feathers, fabrics, or beads. They’re
fastened to the hair by a clip, comb, or headband.
These stylish pieces of wearable art… read more
shops. It was fun to see how flowers and plants are sold, displayed, and
enjoyed on the other side of the world.
I saw some interesting designs, including Drainpipe Decor!
It’s inspiring to glean ideas from those with a different approach. Interesting to see how flowers are used in the daily life of… read more
How can you position your floral business as the ‘go to’ for great
baby shower ideas?
What makes floral party décor seem more like ‘child’s play’ than
Photo: Stacey Carlton AIFD, EMC
How can storyboards help up-sell your party business? “What’s a storyboard?”… read more
her bridal bouquet for the first time and feels like a princess.
Floral art becomes wedding magic.
What’s the secret to creating artistic designs your
brides can fall in love with?
Photo: Rafal Wegiel Photography
The magic is in the mechanics.