Photo: Donald Yim AIFD, PFCI
Donald Yim AIFD, PFCI suggests that flower videos are the next step for posting online. “Today it’s easy to make video with your cell phone!” he adds.
Sharing creative content helps establish your expertise while marketing your goods and services… read more
connecting with floral designers who are equally passionate about learning new
Patience Pickner AIFD, PFCI, SDCF and Ace Berry AIFD, PFCI not only love a design challenge, they love challenging other designers.
The two floral friends joined forces to create ‘Inspired Design’
retreats. The focus of the retreats will vary … basic design,
sympathy, wedding, advanced design, etc.
The purpose is… read more
the air reminds us that autumn is on its way.
Autumn is often
referred to as ‘fall’ because it’s the season of falling leaves. Fall is the
perfect season to sell transitional designs that feature vibrant colors, rich
textures, and unique forms.
Photo: Sharon McGukin
activities move indoors, we’re inspired to take natural materials inside with
us. Including the popular pumpkin.
Fall, Halloween, Tailgate… read more
Located next door to the area’s largest funeral home and three others nearby – business was good. Five years later, his sympathy business started dwindling.
Photo: K Mike Whittle Designs
Mike did some research and discovered that cremations had reached 21% in his area. His customers were… read more
We are sharing the blog as scheduled because the Bahamas Ministry of Tourism & Aviation (BMOTA) urges travelers to keep and pursue their vacations to the islands that were not affected and remain… read more
“When the market crashed, I looked for extra revenue to help my
situation,” says retail florist Eileen Cheng AIFD. She charted a new
course by selling flowers to a different niche of the market.
Decorating yachts with fresh flowers and plants brought in a
wave of new clients. Soon her business was ‘going places’ again.
Why yacht flowers?
“Yachts are… read more
Sending flowers to express love and support has always been a vital part of our funeral tradition. Customs are changing.
Across the country, cremations are on the rise – traditional funerals and funeral flower orders are in decline.
Has your sympathy business been affected?
To grow a thriving sympathy flower business for… read more
The ancient Greeks used the term ‘takes the cake’ to mean ‘wins the prize’. Jeanna’s innovative cake table runner idea ‘takes the cake’. It won lots of praise from their wedding guests.
Photo: Mark Garber Photography
“Our daughter, Kristi, wanted wedding flowers… read more
black-tie, backyard wedding reception.
Some brides dream of getting married in the spaces they grew
Kelly and Aaron exchanged wedding vows in her childhood church.
Their reception was hosted in her family’s backyard. Both events were
celebrated with beautiful flowers.
How do destination designers make these flower dreams come
Photo: Tim Willoughby
Designing wedding flowers in another… read more
Old wives’ tales claim that rain on a wedding day means lots of children for the couple.
Photo: Haley Terrell Photography
Florists know it means extra work getting flowers in… read more